Why is your online sales copy--your 24/7 salesman--not doing his job$%: Does this scenario sound familiar$%: You have been working hard to build traffic. Finally, you have watched your visitor rate climb higher than it's ever been. Congratulations! You are excited about the traffic. You know more traffic potentially means more sales, right. But your visitors are virtually leaving without buying. They are leaving empty-handed.

You are not alone. Many service business owners, infopreneurs and writers fail to sell online. In fact, researchers say only about 3% of all online marketers succeed in making money online. The other 97% jump from product to product and method to method never seeing the results that open the door to the winners' circle of making money online.

If you want to break out of the 97% bracket failure and into the 3% circle of successful online selling, create an additional stream of income or increase the one you have - keep reading. Correct these top ten mistakes internet marketers make and prosper:

Few paragraphs

Mistake 1 Failure to know your product

Don't produce or promote a product that you have little interest and no passion. Your copy, your product, your service will be ineffective. Increase your odds of success. With passion, you will communicate enough emotion to move your potential customers to pull out their credit cards or wallet and purchase again and again.

Mistake 2 No distinct purpose

Full report:

The secret behind writing any effective marketing piece including websites is planning your message out carefully before publishing. Profitable website owners pre-plan their websites. Give your site a distinct purpose. Is it to make money, gain credibility or share a compelling message$%: Decide what you want your visitors to do. Whether it's to request more information or purchase a service or product, use your website to convince them to take the next step.

Mistake 3 No regular contact.

Create a targeted newsletter and send it out regularly. A newsletter is a great way to stay in regular contact with your web visitors and develop them into potential customers. You can connect with a fresh group of potential clients/customers every day. If you can entice your website visitors to subscribe to your newsletter, they instantly become potential customers. With your newsletter you stay in regular contact, build relationship, establish creditability, become a trusted expert and open opportunities for them to buy from you over and over again.

Mistake 4 No compelling reason to keep reading.

Focus your home page and product page on your customer's needs not yours. Are you using trite phrases like "Welcome to the official website of...", "To find out about me, my company, my achievements...click here", "Sign-up for my free ezine." Instead use words that will convince your prospects to keep reading, trust you and take action. Remember to explain what's in it for your visitors. Avoid lengthy bios and discussions of your company's accomplishments. Get their attention with benefit driven headlines and text. The headline should clearly state what you offer and suggest a benefit. For example, "Fast accurate billing for Dallas County Doctors and Medical Offices" or "Computer Systems that grow with your business."

There are people who have become successful with making money online but didn't start out that way. They started with a shoestring or no string budget just like yours. If they did it you can too. Keep searching, reading and talking to people who are successful in your field. It will keep you reminded that your diligence and hard work will lead you straight to your success.


If you continue to market sporadically-switching from method to method you will never break out of the 97% of online marketers that don't make money online. There are proven ways to speed your progress but the most effective ones include sticking to a sound business plan. Practice the ten principles in this article and break free from the majority and enter the winners' circle that succeeds online.

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